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Pay-Per-Click Management Services

At Call Desk Business Services, we help our clients with professional setup and management of pay-per-click (PPC) advertising on Google AdWords. We develop a customized solution for each client, ensuring optimum results and return-on-investment (ROI).  Our optional Live Receptionist Service ensures that your calls are answered by a live agent.

Our Pay-Per-Click (PPC) Services Include:

  • Daily  management  of pay per click campaigns on  Google AdWords
  • Keyword research.  We work with the client to come up with the most relevant keywords for the campaign.
  • Bid Management – we monitor your bids every few hours on a daily basis, to ensure peak performance.
  • Custom Ad Copy to ensure maximum return on your investment (ROI)
  • Geographical targeting – We can target your ads to run only in locations where you do business.
  • Time Zone targeting – we can run your ads on specific times during the day, in any time zone.
  • Landing page consulting and implementation.
  • Custom Banners for Content Campaigns on Google partner sites. 
  • Conversion Tracking – We can track both online and phone conversions your campaign.
  • Daily Reporting – we send you daily reports, so you can see how your campaigns are working.
  • OPTIONAL: Customer Service Inquiries – Our live agents can answer calls from your potential clients, sell your products and services or forward the calls to you.

Account Setup and Management Fees

We have a one-time setup fees of $399.00 for small businesses (with less than $1,000 a monthly traffic budget). The monthly maintenance fee for small businesses is $199.00.  Please contact us if your monthly traffic budget is more than $1,000 per month.  

The maintenance fees will be charged to the credit card on file each month, until you cancel the account. There are no long-time commitments. You can cancel you account at any time. The management fees will appear on your credit card statement as "CALL DESK INC.

Google AdWords

With Google AdWords, you pay only for clicks you've actually received, so you are not billed in advance. Google AdWords charges for clicks after they have been delivered, so there will always be a negative balance in a Google AdWords account for the duration of service, and any remaining balance will be charged to your credit card after the account has been terminated.

Google AdWords will bill your account every 30 days, or after a certain amount of advertising charges (as determined by history in the program) accrues.  

The initial credit limit of $50 is incrementally raised each time an account hits its credit limit before 30 days have ended. The credit limit is first raised to $200, then to $350, and then to $500. The amount billed may be slightly in excess of the credit limit if an account accrues clicks very quickly.  

Some advertisers who meet specific criteria may have their credit limits increased beyond $500. Regardless of your current credit limit with Google AdWords, your card will be billed every 30 days or after your current limit is reached. Charges from Google AdWords will appear on your credit card statement as "GOOGLE *ADWORDS